That’s Tripe, they emphasize or suggest

The Tripe Marketing Board wants to inform, tell, persuade or suggest to you, or to someone, that:

“The Tripe Marketing Board was set up in 1992 to replace The Tripe Council when its CEO, Paul Mellor, left to pursue a solo career. The Tripe Council was originally known as The Tripe Industry Development Council and, briefly, the British Tripe Council. Before that it was known as The Association For The Legal Disposal Of Unwanted Cow Products.”

BONUS: The two conflicting meanings of the word “tripe”, according to some or other dictionary:

1. The rubbery lining of the stomach of cattle or other ruminants, used as food.
2. Informal Something of no value; rubbish.

In the view of the Tripe Marketing Board, the second definition is not tripe, and very much is.

BONUS: The recording “Tripe fights back”: