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Beach study suggests tourists like good weather

Do not assume that tourists prefer good weather when they visit a beach. A study published in the International Journal of Biometeorology in 2013 challenges that easy-to-make assumption. The researchers gathered evidence – rather than relying on mere guesses and assumptions – as to what kind of weather brings beachgoers to the beach.

Here is what they discovered: “The conditions preferred by beach users, as found in this study, are no precipitation, higher temperatures, light-to-moderate wind speed (less than 30 km/h) and low wave height (up to 1.25m).”

Thus, you need no longer assume tourists prefer good weather when they visit a beach – now you know they do. At least, you know it to the extent that the study’s findings are accurate….

—So begins the latest Improbable Research column in The Guardian.

Improbable Research