OUTSTANDING PRESS RELEASE of the Year: “Most Loved Injector”

Here is the verbatim text of the OUTSTANDING PRESS RELEASE of the Year:

Date: Thursday, February 1, 2018 at 9:41:29 AM Pacific Standard Time
From: Michelle Thompson

Boston’s beloved facial injector, Dr. Onir Spiegel, was the only doctor in Massachusetts named as RealSelf’s “Most Loved Injector Award for 2017.” RealSelf received over 20,000 nominations nationwide, and Dr. Spiegel is ranked in the TOP 25 for the U.S. Massachusetts isn’t typically one of the places you would think of when thinking of facial procedures, but with the growing popularity of fillers, people are careful to select a doctor who not only knows what she is doing but is a true expert in these treatments. Dr. Onir Spiegel also is a DOCTOR, and in fact, has two doctorates, in DDS and a PhD. RealSelf is the largest online destination to become informed about elective cosmetic treatments and to help find the right provider for your wants and needs. The injectable filler category is one of the fastest growing.

Would you like to learn more about Dr. Spiegel by scheduling an interview?

Respectfully,
Michelle Thompson CWR & Partners, LLP.

The OUTSTANDING PRESS RELEASE of the Year was announced on Saturday night, February 17, 2018, at the Annual Meeting of the American Association for the Advancement of Science (AAAS), in Austin, Texas, in the special Improbable Research session.

The Committee of Reporters who Receive and Appreciate Press Releases (Rosie Mestel, Bob Finn, Maggie Fox, Michael Newman, Bethany Brookshire, Marc Abrahams) made the selection.  It was given a dramatic reading, at the event, by John Rennie, editor of Quanta magazine and former editor of Scientific American magazine. The audience responded with genteel, subdued emotion sustained by gentle applause.

PS. If you were at the event, and have video of the dramatic reading, we urge you to put it on YouTube and send us the URL.

Technical details

Nominees: The OUTSTANDING PRESS RELEASE of the Year is selected from amongst all the press releases considered by the selection committee.

Selection criterion: The OUTSTANDING PRESS RELEASE of the Year exemplifies a singular quality: it stands out.

UPDATE: Journalist David Levine photographed John Rennie dramatically reading aloud the OUTSTANDING PRESS RELEASE OF THE YEAR:

UPDATE (possibly unrelated): Awaiting the press release for the press release exaggerations study

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