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Music Sentiment and Stock Returns [new study]

If you fancy dabbling on the stock market, you might want to keep an eye on the Spotify charts. According to new research from The London Business School, Auckland University of Technology and the Audencia Business School, the measures of positive or negative mood which the music download choices indicate :

“ is positively correlated with same-week equity market returns and negatively correlated with next-week returns.”

See Music Sentiment and Stock Returns Around the World   Journal of Financial Economics (JFE), Forthcoming (open access).

Improbable Research